Designer, with a postgraduate degree in Digital Culture and Social Media, and a master’s and PhD student in Communication at UFRGS.
Works as a Content Lead at Paim United Creators, where he has been since 2018, and coordinates the Renner Content team.
Content Lead:
Development of projects with a focus on digital content production and social media.
Planning and review of pieces produced by the content team for the agency’s fashion division, with Lojas Renner and its sub-brands as the main client.
Other experiences:
Vidsy (motion designer) 2019-2024:
Development of audiovisual content for clients such as Maybelline, Garnier, Pepsi, Doritos, and Warner Bros Games.
Agência Bistrô (art assistant) 2017-2018:
Creation of campaigns and projects for clients such as Lojas Gang, Loucos & Santos, Previsul Seguradora, Intercity Hotels, and Canoas Shopping.
Education:
Graphic Design
Bachelor’s degree completed in 2018 at FTEC – Faculty of Technology.
Postgraduate specialization in Digital Culture and Social Media
Postgraduate program completed in 2021
at Unisinos – Universidade do Vale do Rio dos Sinos.
Master’s in Communication
Master’s degree completed in 2025 at UFRGS – Federal University of Rio Grande do Sul. The research focused on content production on Fashion TikTok, studying changes in the communication process and how influencers share content with their audiences in digital environments.
PhD in Communication
PhD in progress at UFRGS – Federal University of Rio Grande do Sul.
Contato:
E-mail: elias.lopes.goncalves@gmail.com
Phone: 55 51 989570379
LinkedIn: eliaslg
Instagram: @___eliaslg
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